We can’t handle this burning heat, so to keep ourselves hydrated and cool, we end up having lots of fruit juice and water for our bodies. Just like that, wearing summer-friendly attire can keep you protected from the hot sunlight. We have brought some must-have summer clothing ideas—explore them, because you’ve got to stay cool and stylish.
Understanding the Importance of Color Selection in Summer
How Colors Affect Comfort and Perception
When it comes to summer fashion, picking the right colors is a game-changer—and nothing beats light shades that match your vibe and keep it chill. Wherever you’re headed, breathable fabrics are your best friends—comfy, breezy, and effortlessly stylish.
And here’s the hack: light colors reflect the heat, not absorb it. So, you stay cool, avoid the tan, and slay all day. Don’t forget your sunscreen—your skin deserves that glow-up too!
Explore the hottest summer drops from Highlander and Tokyo Talkies—because when you’re dressed right, summer stands no chance!
Stay Cool and Stylish with Light and Neutral Shades
White
Think white—the ultimate summer essential. It’s clean, crisp, and keeps you cool and sweat-proof all day long. White isn’t just a color, it’s a style statement. Whether you pair it with dark tones or pastels, it blends effortlessly and adds that sleek, stylish texture to any look.
It’s a unisex classic—everyone can slay in white. Style it up with gold-plated accessories for that luxe touch.
Ladies, go for chic white crochet or crop tops and pair them with denim bottoms for that effortless summer vibe. Gents, a sleek white cotton shirt with baggy jeans or your favorite bottoms? Always a win.
From vacation days to beach outings, weddings to parties—white brings the right kind of glow wherever you go.
Beige and Light Gray
Choose any pattern of clothing in beige and light gray based on your vibe. Here are a few examples of beige and gray outfits for men.
BEIGE
GREY
Keep It Fresh and Soft with Summer-Ready Pastel Shades
Powder Pink
This summer, look cute, charming, and totally effortless—with Powder Pink. This gentle shade gives off soft, dreamy vibes, leaving you with that sweet strawberry ice cream aesthetic we all secretly adore.
It’s a flattering pick for everyone, but especially adds a magical touch to women’s summer wardrobes. From breezy tops to flowy dresses, powder pink makes every outfit look elegant and fresh.
Ladies, a Powder Pink Top is your go-to for that soft, feminine charm—perfect for sunny days and golden hour selfies.
Explore our collection of powder pink styles below and add that sweet sparkle to your summer look!
Lilac
Lighter hue?
Mint Green
Choose fresh mint green over other colors if you want a fashionable and cooling appearance since hot days call for this shade.
Make a Statement with Vibrant and Bold Summer Hues
Cobalt Blue
Check out the cobalt shade for anywhere outing.
Tangerine
Butter Yellow
Embrace with Earth Tones for a Grounded Summer Look
Olive Green
Olive green serves as a flexible earth tone perfect for summer wear because it creates a wholesome and organic appearance. Both Olive Green Cargo Shorts and corduroy pants for men provide essential functionality and stylish appearance while having the added benefit of comfort during this period.
Mocha Mousse
The trending mocha mousse vibe…warm and earthy color
Tips for Picking the Perfect Summer Colors for Your Style
When it comes to choosing the right color, your skin tone matters! If you have a dusky tone, go for lighter shades that pop beautifully. Fair skin? Try deeper shades (not too dark!) to add contrast and definition.
Check out the guide below to discover colors that flatter every skin tone—because the right shade can make all the difference in your summer slay!
- Got a warm or dark skin tone? Light-colored outfits are your best friend! They make your skin glow and let the colors pop effortlessly.
- Cool or light skin tones? Go for deeper shades like olive, dark beige, brown, or navy blue. These hues bring out a unique charm and give your look that extra edge.
- It’s all about finding the shades that vibe with your skin—because when the color clicks, the glow is unmatched!
FAQs
What colors should be avoided during summer?
Dark colors like black and navy absorb more heat and can make you feel warmer. It’s best to minimize these shades during hot weather.
Can I wear black during summer?
While black absorbs heat, wearing it in lightweight fabrics and looser fits can mitigate discomfort. However, lighter colors are generally more comfortable in summer.
How can I incorporate bold colors without overdoing it?
Introduce bold colors through accessories or single clothing items, balancing them with neutral tones to avoid an overwhelming look.
Are there specific colors that suit both men and women?
Yes, colors like white, beige, mint green, and cobalt blue are unisex and can be stylishly worn by anyone.
Do certain colors offer better UV protection?
Darker colors can offer slightly better UV protection due to higher absorption rates, but they also retain more heat. It’s essential to balance color choice with fabric type and consider using sunscreen for adequate protection.
By thoughtfully selecting colors that suit your style, skin tone, and the summer climate, you can create outfits that are both comfortable and fashionable. Explore the collections from Tokyo Talkies and Highlander on the GetKetch website to find these stylish pieces and enhance your summer wardrobe.